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Muhammet Şafak
tr

Erkekse

A platform dedicated to fashion, style, grooming, lifestyle, and health advice for men. Through a subscription system, it published a monthly online magazine alongside subscriber-exclusive content and comprehensive guides.

Role
Founder
Duration
July 2016 — December 2022

Technologies

PHP WordPress MariaDB Linux

Skills

Content Management Platform Architecture SEO Strategy Editorial Process Management Technical Infrastructure Management

At erkekse.com, which we launched in 2016 as co-founders, I carefully designed the content management and platform architecture. By customizing the WordPress-based infrastructure, we built a portal serving 50,000+ monthly visitors across fashion, grooming, and health topics. By defining and executing SEO-focused content strategies, we grew organic traffic by 200% in the first year. By managing both the editorial processes and the technical infrastructure, I continually maintained the platform’s scalability and publishing quality.

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